WordPress is free, open-source software, used by 42.8% of websites around the globe. It is the most widely used and popular content management system (CMS) that experts as well as beginners use to create websites.
WordPress is intuitive and user-friendly. Likewise, its array of features makes it a popular choice among CMS. To become an expert at WordPress there are a few tips and tricks that you need to know.
Here are our 10 tips for WordPress that every webmaster should know.
- Opt for a suitable hosting plan
- Choose a suitable and good-quality theme
- Install Google Analytics
- Avoid excessive plugin installations
- Compress images
- Optimize your permalink
- Install a plugin to boost SEO
- Prioritize site security
- Use header and meta description
- Keep your site updated
1. Opt for a suitable hosting plan
WordPress can be used to create any kind of website, whether personal, online stores or company websites. However, it requires a hosting service.
You need to select a suitable hosting plan that meets at least the minimum requirement for WordPress hosting. The web hosting recommended by WordPress are Bluehost, Dreamhost, and SiteGround. You can opt for the right hosting plan based on your website needs.
It is highly recommended that you select the right host from the beginning. Changing a host plan later has a lot of inconvenience.
2. Choose a suitable and good-quality theme
WordPress themes are used to personalize the websites. These contain various customizable options that users can utilize to design their website as per their visualization.
But the purpose of themes is not only to make the websites look attractive. Each theme is made to cater to a specific website and has purposes. There are free and premium themes that the users can select from.
One of the best WordPress themes, the Aarambha theme.
For beginners and users with a limited budget, a free theme is a good option. On the other hand, the premium themes come with additional features and support. Choose a theme that is attractive, interactive, and responsive on every device.
3. Install Google Analytics
Google Analytics is a popular and widely used web analytics service provided by Google. It tracks and reports website as well as mobile app traffic.
Installing the Google Analytics plugin helps to measure your website’s traffic. It helps you to get insights into your website visitors’ interaction and how well your website is performing. With the Google Analytics plugin, you can conveniently and directly view all your data on the WordPress admin dashboard.
4. Avoid excessive plugin installations
While plugins help add and amplify functionality, installing too many unnecessary plugins can slow your website down. Unnecessary plugins that serve no purpose to your website do not need to be installed.
Installing many plugins does not necessarily mean that your website will be better. Sometimes it can weigh down the website’s functionality. So make sure, you limit installing plugins and choose only what is needed.
5. Compress images
Speed plays a crucial role in website operation. In the above point, we mentioned that installing too many plugins can slow your website. Using images with high resolutions can add to the site slowing down.
Try to good images for your website. The incorporation of images makes the content of your blog more attractive and in the case of shopping websites, product images are highly useful.
Usually, media files are huge and take longer loading time. Nobody likes it when it takes a long time for the content to load. Therefore, it is best that you use compressed images.
6. Optimize your permalink
WordPress automatically generates permalinks after creating any content. The permalinks are permanent URLs of posts, categories, pages, and other archive pages of the websites. They help to create a URL format that is easy to understand and share by both humans and search engines.
Since the permalinks are created by default, you need to modify and personalize them before you publish. The default permalinks may not make sense to your website visitors.
A good permalink helps your audience to understand your content without having to read the whole content. Likewise, it also helps to organize your website.
7. Install a plugin to boost SEO
Our next tip for WordPress that every webmaster should know is to install a plugin to boost SEO. Plugins in WordPress are software that when installed adds or enhances existing functionality. From minor website adjustments to major ones, plugins are used.
Boosting your SEO is the top priority. Your website needs a regular flow of visitors to rank among the top search engines. The use of SEO plugins helps to give a boost to your website.
Install a plugin to boost SEO.
Similarly, it also helps to generate organic traffic to your websites. SEO plugins help in optimization easily and simply. One of the popular plugins used in WordPress to Yoast SEO.
If you are interested to read about an advanced SEO checklist for WordPress, click here!
8. Prioritize site security
One of the reasons why WordPress is better than other CMS is because of security. However, you need to update WordPress when a new version is released. Hackers are prominent threats to every website other than the bugs issues.
To secure your site from the threat, you have to get an SSL certificate. The SSL certificate helps to encrypt all your site’s data. Additionally, it is important to safeguard your client’s information.
The web host we discussed before, includes an SSL certificate. Backup and security plugins help to improve the security of your website.
9. Use header and meta description
Header and meta description are advantageous to SEO. Meta descriptions are visible in search engine result pages (SERPs). The use of header and meta description lets the website visitors know whether the content has information related to their search intent.
You can customize the meta descriptions for your post. In case you do not add one, Google will automatically extract portions from your page and generate a description. Since both header and meta description help in SEO, we highly suggest you use them in your content.
10. Keep your website updated
The final tip for WordPress that every webmaster should know is to keep your website updated. WordPress itself regularly updates with new features and security. Thus, you also need to keep your website regularly updated.
The regular update helps in fixing bugs and security issues. Likewise, it also helps to optimize and keep your website SEO-friendly.
WordPress is a popular CMS choice among website development. With these tips on hand, even the beginner can use the platform like a webmaster. So try it and become a WordPress master yourself!